PETA billboards compare eating turkeys to eating the family dog

BOISE, Idaho (KBOI) - The animal rights group People for the Ethical Treatment of Animals says it plans to put up billboards during the holidays that will ask kids to compare eating turkeys to eating the family dog.

The ad includes a picture of a turkey with the head of a dog and the phrase "Kids: If you wouldn't eat your dog, why eat a turkey?"

The group says the billboards will be put up near Boise public schools and that they are hoping the ads get kids to talk to their parents about what it means.

"Kids love animals, and if they thought about how turkeys feel pain and fear, just as dogs and cats do, they'd trade in their drumsticks for Tofurky in a heartbeat," says PETA Executive Vice President Tracy Reiman in a press release.

PETA says they are planning on having billboards in Reno, Nevada and Sacramento, California as well.